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## The Great WFH Divide Among Australia's Top Bosses

Work-from-home (WFH) has become a **permanent fixture** in Australia's workforce landscape, but the nation's top CEOs remain **deeply divided** over how far flexibility should extend. While remote work is here to stay, the debate over its implementation and impact continues to shape corporate strategies across the country.

### The Permanent Shift in Australia's Workforce

The pandemic accelerated the adoption of remote work, and what began as a temporary measure has evolved into a **lasting transformation** of how Australians work. Employees have embraced the flexibility, but business leaders hold varying perspectives on what this means for productivity, collaboration, and company culture.

### CEO Perspectives on Flexibility

Australia's corporate leaders are navigating this new reality with different approaches. Some champion **full flexibility**, allowing employees to choose where they work based on their roles and personal preferences. Others advocate for **structured hybrid models** that balance remote work with in-office collaboration. A smaller contingent maintains that certain industries and roles require **predominantly office-based work** to maintain quality and innovation.

### The Productivity Paradox

One of the most contentious points among executives is the impact of WFH on productivity. Some CEOs report **increased output** from remote teams, citing fewer distractions and better work-life balance. Others express concerns about **decreased collaboration** and innovation when teams aren't physically together. This productivity debate often determines how companies structure their remote work policies.

### Cultural Considerations in a Remote World

Maintaining company culture presents another challenge for leaders embracing remote work. Some CEOs have developed **innovative virtual solutions** to foster connection and shared values, while others worry that remote work fundamentally changes the social fabric of their organizations. The balance between flexibility and cultural cohesion remains a key consideration for Australia's business leaders.

### The Future of Work in Australia

As WFH becomes entrenched in Australia's employment landscape, CEOs continue to refine their approaches. The conversation has shifted from whether remote work is viable to **how to optimize it** for different industries, roles, and organizational needs. This ongoing evolution reflects the complex reality that there's no one-size-fits-all solution for Australia's diverse business environment.

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Inside the Minds of Australia's Top CEOs: The Real Truth About Work-From-Home Policies

In a far-flung corner of Queensland, past long roads, endless dust and beyond the last flicker of phone reception sits a homestead with bright green lawns, a peacock and river views. It is an unlikely oasis in the desert — the heart of station life.

At **Adria Downs**, an 875,000-hectare organic cattle property 135 kilometres from Birdsville, work is the rhythm of life. It is hard work that shapes those who take it on.

![Cattle are trucked out of the station almost every week of the year.](https://live-production.wcms.abc-cdn.net.au/a84328c057f7e734e7ccfbcdc8bb3919?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

Young ringers from across the country and overseas rise before sunrise, move cattle through the heat and roll back in at dusk.

After five years of generous rain and consistent floods, spirits are high at Adria Downs as staff come together to celebrate Christmas.

![Adria Downs has its own golf course.](https://live-production.wcms.abc-cdn.net.au/413f27e07c5871991e30111e73cc210e?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=414&width=862&height=575)

Waterholes are full, feed is plentiful, and cattle have been trucked out of the station almost every week this year.

The station is also challenging industry stereotypes, having the same number of male and female workers for the first time.

It is a world 21-year-old Sophie Bruce, from Bathurst in New South Wales, stepped into a year and a half ago.

![Sophie Bruce finished school and worked as a governess before coming to Adria Downs.](https://live-production.wcms.abc-cdn.net.au/88e81affdea32bbcd5e77ea50f5e380b?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

"I'd seen heaps of things on Instagram or social media so came out here and I absolutely love it," she said. "It's so different when you're actually living in the lifestyle."

![Ringers pushing cattle to a paddock in the east.](https://live-production.wcms.abc-cdn.net.au/9c4cd0180639b6607d45b8d4285bd335?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

![The Georgina River snakes through Adria Downs.](https://live-production.wcms.abc-cdn.net.au/95f2dac8e502838f697d46b7c76f68ca?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

## Station Life

About 10 ringers and station hands make up the backbone of Adria Downs, steered by manager Don Raymont, kept organised by his wife Judy, and fed by station cook Rhonda Heslin.

Ms Bruce said with such a large crew, it was not isolating, but could be testing. "You definitely get annoyed at each other from time to time — that's just how it is living, breathing and working in the same space."

![Horses and motorbikes are used to muster on Adria Downs.](https://live-production.wcms.abc-cdn.net.au/c246888829203a3af1973d82b057588d?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

![Knocking off work.](https://live-production.wcms.abc-cdn.net.au/9191ce8c259332a1d29a8fa460332cd2?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

In summer, temperatures can reach the high 40s, part and parcel of living in far western Queensland.

> "We live in the heat … same as people live in north Queensland with cyclones," Mr Raymont said.

A Sunday off is often spent swimming or in the aircon. "If it's too hot, we'll sit in our rooms, watch some shows and we play a lot of card and board games," Ms Bruce said.

![Riverfront views at the staff dongas on Adria.](https://live-production.wcms.abc-cdn.net.au/ae4de01a696ebbaedad51e346f7f8205?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

"We've got **Starlink** so everyone can call their parents. It's kind of like a boarding school, I suppose."

Storm Foxwell, 23, hopped off a plane from New Zealand last year and drove straight into station life.

![Storm Foxwell outside staff quarters at Adria.](https://live-production.wcms.abc-cdn.net.au/8ae9adbd6f5a89b84bd0ba792b682f0a?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=85&width=862&height=575)

"I think the fact that it's a big desert and people still live here, I was intrigued," she said.

> "It's so hard to describe this place, how big it is, what you see in a day … being out here has changed so much for me."

![The Muncoonie Lakes system includes two major lakes that fill when the Georgina River flows.](https://live-production.wcms.abc-cdn.net.au/f5cd82f47947e635fa7656772b0d31e7?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

"We always eat together it's like going and having dinner with your family … lots of steak believe it or not."

UK backpacker Matthew Carter said he was drawn to rural work after coming to Australia three years ago. "It's hard work, it's early mornings, it's hot days and I think that's what brings people … people that want to prove to themselves they can do hard work and people that love that kind of work," he said. "I think station work is the essence of Australia."

![Matthew Carter has also worked on stations in north Queensland.](https://live-production.wcms.abc-cdn.net.au/f9b13d3257706a38641b5ea1a96c3c90?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=58&width=862&height=575)

It is still work head stockman Wilson Love enjoys, after being at Adria since 2022. "There's everything I love here … the people, the lifestyle that comes with it," he said. "We get a lot of backpackers come out … we've had seven different nationalities this year."

> "People normally leave here a little bit better than what they came; makes it rewarding."

![Wilson Love is from Toowoomba.](https://live-production.wcms.abc-cdn.net.au/25f2567de1348272c0e50dd6f7d0af22?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

And of course, it is only natural plenty of romance kicks off — blame the sunsets and solitude. "When you work so closely with people, it's very easy to see it as a Love Island type of scene or after one too many beers," Mr Carter joked.

## The Homestead

Adria Downs is one of several properties owned by the Brook family. The collection of houses and accommodation that make up the homestead has been developed over the past two decades. Before that, station operations were run out of Birdsville.

![The homestead has been running since 2005.](https://live-production.wcms.abc-cdn.net.au/6018b747b398bbf27345e44368c9c7c1?impolicy=wcms_crop_resize&cropH=2538&cropW=3807&xPos=0&yPos=159&width=862&height=575)

![Adria Downs is 875,000 hectares bordering the Munga-Thirri Simpson Desert.](https://live-production.wcms.abc-cdn.net.au/0a87a44f35498d046736b7b94adb0128?impolicy=wcms_crop_resize&cropH=2667&cropW=4000&xPos=0&yPos=167&width=862&height=575)

David Brook's great-grandfather purchased the pastoral lease in 1939.

> "We've been through the whole process of bringing the first homestead in and then slowly building up around that," Nell Brook said. "It's a perfect spot."

![The Brook family owns 3 million hectares spanning several properties in Queensland and South Australia.](https://live-production.wcms.abc-cdn.net.au/5938dc8430ae7cfd32241ce76d194236?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=121&width=862&height=575)

Donny and Judy Raymont have been there since it became a working homestead in 2005. "It's come along way, we've done a lot of work with the Brook family," Mr Raymont said. "We've never had to advertise for staff."

![Canoe races became a feature of the Adria Downs Christmas party this year.](https://live-production.wcms.abc-cdn.net.au/3eecf414bf178db2dd8c2bab6e30b4f7?impolicy=wcms_crop_resize&cropH=1080&cropW=1620&xPos=150&yPos=0&width=862&height=575)

Teaching young people about the industry is what Mr Raymont said motivated him to get out of bed every morning.

> "To know you've played a small part in guiding those kids, boys and girls, to be better people is what keeps me going every day."

While some will stay to keep the station running over Christmas, most will escape the heat and head to their respective homes.

But for Sophie Bruce, she has decided it is time to leave the desert behind … for now.

![Sophie Bruce has been living and working on Adria Downs for a year and a half.](https://live-production.wcms.abc-cdn.net.au/5aae376a3f2179b5ec3dc037f6600cfc?impolicy=wcms_crop_resize&cropH=3333&cropW=5000&xPos=0&yPos=208&width=862&height=575)

"I've learnt so many things from in the shed, to out mustering and a lot with how to interact with people too," she said. "I will miss it so much."

The idea of life out on the edge of the desert has pulled in young people from across the country and overseas. 

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