Lead Generation Specialist (Sales)

Company Description

Stratcora specialises in helping ambitious B2B companies achieve growth through scalable lead generation and marketing solutions. By blending proven strategies, emerging channels, data analysis, and innovative tools, we build brands, reach target audiences, and deliver measurable results. Our fractional growth model enables companies to access senior-level expertise flexibly, making it an ideal fit for businesses not yet ready for extensive in-house teams. With a focus on complex enterprise technology markets, Stratcora excels in long sales cycles, multi-stakeholder environments, and industry-specific marketing needs. Our team ensures success by prioritising customer insights, value-driven messaging, and strategic execution.

Role Description

This is a part-time (2 days per week) position for a Lead Generation Specialist, working across B2B client accounts. Initially starting on a 3-month contract, with the potential to go full-time in future. The responsibilities of the role primarily requires calling to follow up on warm leads from webinars and events to book appointments. You will also be required to identify and generate new leads, with the primary outreach calling prospects. Conduct detailed prospect research, nurture leads, and collaborate with internal teams to achieve lead generation objectives. The role involves utilising communication and sales techniques to engage potential clients effectively.

You will be supported by Stratcora's senior growth marketing team, providing guidance and expertise to help you optimise and strengthen your lead outreach and nurturing approach as needed.

Qualifications

• Experience in Lead Generation and identifying potential new leads
• Strong Communication and Sales skills to engage and convert prospects
• Proficient in conducting Research to identify target audiences and trends
• Exceptional organisational and time-management abilities
• Prior experience in B2B marketing or enterprise technology markets is an advantage
• Self-motivated with the ability to work effectively in a remote environment

Requirements

• Must be available to start in February 2026
• Australian Business Number (ABN)