Product Marketing Manager

📣 We’re Hiring: Product Marketing Manager

📍 Location: Remote (Australia)

🕒 Employment Type: Full-Time

💼 Level: Mid-Level / Senior

We’re looking for a strategic and creative Product Marketing Manager to lead go-to-market initiatives, craft compelling product positioning, and drive product adoption. In this role, you will collaborate closely with product, sales, and marketing teams to ensure our products stand out in the market.

🎯 Key Responsibilities

• Develop and refine product positioning, messaging, and value propositions
• Lead go-to-market strategies for new product launches and feature releases
• Conduct market research to identify customer needs, competitive trends, and growth opportunities
• Collaborate with product teams to shape roadmap priorities based on market insights
• Create sales enablement materials, product content, and campaign assets
• Analyse product performance, customer behaviour, and market data to optimize strategies
• Partner with marketing teams to drive product awareness and user engagement
• Work closely with customer success to understand feedback and improve user experience

✅ Requirements

• 3–6 years of experience in product marketing or a related marketing role
• Strong understanding of SaaS, digital products, or technology markets
• Excellent communication skills with experience creating clear, compelling messaging
• Analytical mindset with the ability to interpret market and product data
• Experience in launch planning, competitive analysis, and market segmentation
• Ability to work cross-functionally in a fully remote team
• Based in Australia with full working rights

Nice to Have:

• Experience in B2B SaaS or startup environments
• Familiarity with tools like HubSpot, Google Analytics, Notion, or Figma
• Background in product management, UX research, or growth marketing

🌟 What We Offer

• 100% remote work across Australia
• Opportunity to lead high-impact product marketing initiatives
• Collaborative, supportive, and innovative team culture
• Professional development opportunities and career progression
• Competitive compensation and flexible working arrangements